3 thoughts on “How to promote WeChat public account? How to increase fan viscosity”
Doyle
Establishing a good content operation mechanism is to maintain the best way to maintain WeChat public account fans: 1. Establish differentiated content advantages. For more output, as a characteristic of historical content positioning, establish your own differentiated content advantages. 2. Costing the reading preferences of the public account audience. As far as a major environment is concerned, the trend themes such as celebrities and TV series are more loved by young people. Therefore, when operating the public account, first consider what the current popular subjects are, start here to seize the taste of the user. 3, pay attention to the interaction with fans. This is the most important point that I think. Two -way interaction can provide you with more fan needs, so as to provide you with more ideas to plan the positioning and development direction of the public account. You must pay attention to the message of the fan. This is the most intuitive that you can see the feelings of the fans about your article. If you encounter some fans to reply: Your article is good, it is all dry goods, continue to work hard, etc. Essence Thanks to this, attach some beautiful preparations and soul chicken soup. The activity planning is a common means of public account interacting with fans. Good activity planning can not only increase fans, but also increase fan stickiness. Activity frequency: It is generally recommended to be divided according to week/two weeks/month, which is more in line with the memory habits of users. Adding interactive topics and various small benefits at the end of the article are all more common activities.
Regarding how to promote: 1. First of all, what is your user base positioning? What kind of purpose is to use this public account to determine the target user base for your target. For fans who are not useful, no matter how much it is useful;
2. Regarding the viscosity of the public account, there is almost no viscosity in the public account. In severe, many numbers guide users to repost or whatever they are blocked. It really wants to make the user viscosity, that is, to make them think of your content, so the content is still king.
Establishing a good content operation mechanism is to maintain the best way to maintain WeChat public account fans:
1. Establish differentiated content advantages. For more output, as a characteristic of historical content positioning, establish your own differentiated content advantages.
2. Costing the reading preferences of the public account audience. As far as a major environment is concerned, the trend themes such as celebrities and TV series are more loved by young people. Therefore, when operating the public account, first consider what the current popular subjects are, start here to seize the taste of the user.
3, pay attention to the interaction with fans. This is the most important point that I think. Two -way interaction can provide you with more fan needs, so as to provide you with more ideas to plan the positioning and development direction of the public account.
You must pay attention to the message of the fan. This is the most intuitive that you can see the feelings of the fans about your article. If you encounter some fans to reply: Your article is good, it is all dry goods, continue to work hard, etc. Essence Thanks to this, attach some beautiful preparations and soul chicken soup.
The activity planning is a common means of public account interacting with fans. Good activity planning can not only increase fans, but also increase fan stickiness. Activity frequency: It is generally recommended to be divided according to week/two weeks/month, which is more in line with the memory habits of users. Adding interactive topics and various small benefits at the end of the article are all more common activities.
Regarding how to promote:
1. First of all, what is your user base positioning? What kind of purpose is to use this public account to determine the target user base for your target. For fans who are not useful, no matter how much it is useful;
2. Regarding the viscosity of the public account, there is almost no viscosity in the public account. In severe, many numbers guide users to repost or whatever they are blocked. It really wants to make the user viscosity, that is, to make them think of your content, so the content is still king.
You can do some games, activities, or something, I use it on Huster, it feels good.